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Trust: The Key to PR's Success or Failure
What’s the most important part of public relations? You might think that the answer is in the word “public”—in other words, how wide an...
John Zaher
Sep 16, 2016


Study Shows Increasing Role of Social Media in News Delivery
Where do you get your news? If this question were asked forty or even twenty years ago, the most common responses would have included...
John Zaher
Sep 8, 2016


Advertising with Facebook: An Excellent Way to Boost Your Reach
People are influenced by what they see online. Statistics show that nearly 900 million people log onto Facebook every day. According to...
John Zaher
Aug 5, 2016
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