Brad SwezeyFeb 26Maximizing Law Firm Exposure: The Power of Media ReleasesCrafting compelling media releases is crucial for law firms aiming to boost their exposure and attract new clients.
John ZaherMar 15, 2018Why You Should Hire an Outside Marketing CompanyMarketing is easy to neglect in a busy law firm, especially when your attorneys are up to their ears in work. However, establishing a...
John ZaherFeb 24, 2017How to Effectively Deal with Negative ReviewsThere is only one way to avoid criticism: do nothing, say nothing, and be nothing. – Aristotle Client feedback is essential to the growth...
John ZaherSep 16, 2016Trust: The Key to PR's Success or FailureWhat’s the most important part of public relations? You might think that the answer is in the word “public”—in other words, how wide an...
John ZaherOct 15, 2014Start Planning Your Holiday MarketingThe fourth financial quarter and the holiday season are approaching. How can your firm capitalize on the holiday rush? Start planning...
John ZaherFeb 5, 2014NY Metro Super Lawyers Nominations Being AcceptedNominations are currently being accepted for NY Metro Super Lawyers. Now is the perfect opportunity to recognize your colleagues. Super...